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We build Vertical Agents that scales
Sri-Vigneshwar-DJ 
posted an update about 16 hours ago
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The recent update to Meta's ad algorithm is very difficult to crack, and even the latest models struggle to keep up with it. To address this, we've created a small experimental dataset for fine-tuning models to better tackle Meta's Andromeda algorithm: Sri-Vigneshwar-DJ/hawky-ai-andromeda-dataset
Sri-Vigneshwar-DJ 
posted an update 5 days ago
Sri-Vigneshwar-DJ 
posted an update 3 months ago
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349
Do you think domain-specific embedding fine-tuners are needed?
I've been working with embeddings for marketing use cases and noticed something: most embeddings don't get marketing concepts very well. They're trained in general-purpose ways.
The Issue I'm Seeing
When I search marketing content with general embeddings:

"organic growth" returns farming articles
"conversion funnel" matches industrial equipment
"brand lift" doesn't connect to campaign effectiveness
Marketing jargon like CAC, ROAS, CTR aren't properly understood

My Question
Do you think domain-specific embeddings are needed for marketing?
Some thoughts:

Marketing has its own vocabulary and concept relationships
General models trained on Wikipedia/web crawl miss these nuances
But is fine-tuning worth the effort vs just using more retrieval tricks?

Quick Example
I fine-tuned all-mpnet-base-v2 on ~1000 marketing concept pairs and saw 15-20% better retrieval accuracy. But I'm curious:

Has anyone else tried this for marketing or other domains?
When do you think domain-specific embeddings are actually necessary vs overkill?
Are there better approaches I'm missing?

https://huggingface.co/blog/Sri-Vigneshwar-DJ/why-your-marketing-rag-system-needs-domain-specifi
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Sri-Vigneshwar-DJ 
posted an update 3 months ago
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4433
🚀 Exciting News! We've released a Performance Marketing Expert Dataset from Hawky.ai [www.hawky.ai]
Hawky-ai


This dataset empowers AI models with cutting-edge strategies for Meta, Google Ads, and TikTok campaigns. It includes:
1. Multi-platform strategies for e-commerce, DTC, B2B, and more
2. Creative optimization and audience targeting insights
3. ROI-driven recommendations based on 2025 best practices

Sri-Vigneshwar-DJ/Performance-Marketing-Data
Sri-Vigneshwar-DJ 
posted an update 3 months ago
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3335
🚀 Qwen3-Omni for Marketing: A Game-Changer

Just wanted to share something exciting I've been exploring—Qwen3-Omni and how it's transforming marketing workflows.

What makes it special? At Hawky.ai we are started experimenting with Qwen3 recently for Analysis and Optimization.

Unlike traditional tools that look at text, images, or audio separately, Qwen3-Omni analyzes everything together. It handles 119 languages, processes 40-minute audio sequences, and understands both images and videos—all at once.

The cool part? It's 2-3x faster than similar models thanks to its MoE architecture.

Real applications I'm seeing:
Ad Analysis: It scores video ads by combining visual elements, audio tone, and text—giving 25% better CTR predictions than single-mode tools.
Campaign Localization: Drop in one ad, get 10 localized versions with native voiceovers in under a minute. Perfect for testing across markets.

Market Research: Feed it competitor content, podcasts, or UGC videos. It extracts actionable insights like "3-second hooks boost retention by 15%" and saves about 70% of analysis time.

Quality Checks: Automatically catches lip-sync errors and audio-visual mismatches.

Full technical breakdown: https://huggingface.co/blog/Sri-Vigneshwar-DJ/hawky-aiqwen3-omni-advanced-architecture-and-marke

Has anyone else been experimenting with multimodal models for marketing? Would love to hear what you're building!

#MultimodalAI #MarTech #OpenSource
Sri-Vigneshwar-DJ 
posted an update 12 months ago
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882
Checkout phi-4 from Microsoft, dropped a day ago... If you ❤️ the Phi series, then here is the GGUF - Sri-Vigneshwar-DJ/phi-4-GGUF. phi-4 is a 14B highly efficient open LLM that beats much larger models at math and reasoning - check out evaluations on the Open LLM.

Technical paper - https://arxiv.org/pdf/2412.08905 ; The Data Synthesis approach is interesting
Sri-Vigneshwar-DJ 
posted an update 12 months ago
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2116
Just sharing a thought: I started using DeepSeek V3 a lot, and an idea struck me about agents "orchestrating during inference" on a test-time compute model like DeepSeek V3 or the O1 series.

Agents (Instruction + Function Calls + Memory) execute during inference, and based on the output decision, a decision is made to scale the time to reason or perform other tasks.
Sri-Vigneshwar-DJ 
posted an update 12 months ago
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2374
Combining smolagents with Anthropic’s best practices simplifies building powerful AI agents:

1. Code-Based Agents: Write actions as Python code, reducing steps by 30%.
2. Prompt Chaining: Break tasks into sequential subtasks with validation gates.
3. Routing: Classify inputs and direct them to specialized handlers.
4. Fallback: Handle tasks even if classification fails.

https://huggingface.co/blog/Sri-Vigneshwar-DJ/building-effective-agents-with-anthropics-best-pra
Sri-Vigneshwar-DJ 
updated a model about 1 year ago